smoking's all the rage
With glitchSlapTKO and Click Opera talking about smoking these days, I found this document to be totally interesting, it's an authentic internal document from RJ Reynolds tobacco about their marketing plans for people living in subcultural San Francisco, groups that range from "Alternative Lifestyle" to "International Influence" (that one made me laugh: is international influence now a dangerous subculture in America? Probably.) to "Street People." They called the campaign Project SCUM. No relation, I assume, to the Society to Cut Up Men, created by Valerie Solonas in the sixties.